Corporate Social Responsibility: a commitment to society or a matter of certification?
DOI:
https://doi.org/10.18634/ctxj.11v.1i.1369Keywords:
corporate social responsibility, companies, commitment, certificationsAbstract
This essay aims to establish a reflection on the current scope of the concept of Corporate Social Responsibility by reviewing the theoretical approach of different authors to establish whether organizations use it from their philosophy or if it is just a brand positioning strategy that has an impact on reputational and economic benefits. Society evidences a series of behaviors in companies that claim to be socially responsible and that go against this philosophy, but for some reason they are ignored or disregarded.Downloads
References
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